Side by side

Grand Seiko SBGH349vsZelos Nova 37

The numbers, the dial colors, the calibers — laid out so you can stop flipping between tabs.

SBGH349
Grand SeikoSBGH349
MSRP $7,800
Nova 37
ZelosNova 37
MSRP $899

At a glance

12 of 29 specs differ
Diameter
SBGH34940mm
Nova 3737mm
Power Reserve
SBGH34955h
Nova 3740h
Water Resistance
SBGH349100m
Nova 3750m
MSRP
SBGH349$7,800
Nova 37$899

Full specifications

Case

5 specs
Diameter
40mm
37mm
Thickness
13mm
7mm
Lug-to-Lug
46.6mm
37mm
Material
Titanium
316L Stainless Steel
Water Resistance
100m
50m

Crystal & Dial

3 specs
Crystal
Sapphire
Domed Sapphire
AR Coating
Yes
Inner
Dial Color
Black
Salmon

Movement

3 specs
Caliber
9S85
ETA 7001
Type
Automatic
Manual
Power Reserve
55h
40h

Pricing

1 specs
MSRP
$7,800
$899

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What people say

Owners + reviewers, side by side

Synthesized for each watch independently from owner discussions, enthusiast forums, written reviews, and video reviewers.

Grand Seiko SBGH349

The Grand Seiko SBGH349 "Icefall" is widely praised for its stunning, deeply finished light blue dial, sharp case lines, and lightweight 40mm titanium construction. Owners and reviewers consistently highlight its understated, over-engineered finishing and practical yet obsessive build, making it suitable for daily wear and special occasions. The 13mm thickness is noted to work well with the 40mm case size, softened by the titanium material. The watch houses the automatic hi-beat 9S85 movement, offering a 55-hour power reserve and magnetic resistance of 4,800 A/m, with accuracy rated at +5 to -3 seconds per day. One reviewer notes that while the five-row bracelet is visually impressive, its clasp lacks micro-adjustability. The Grand Seiko SBGH349 is priced at $7,400 or €8,000. Overall, owners and reviewers rate the Grand Seiko SBGH349 highly for its exceptional finishing and comfortable, lightweight titanium build.

Zelos Nova 37

Owners widely praise the Zelos Nova 37's spectacular 37mm dimensions and extremely light, thin wearability. The meteorite dial is frequently highlighted as a captivating feature, though some reviewers suggest simpler indices would improve legibility over the Arabic numerals. The watch is considered a considerable value at $1,999. On balance, owners and reviewers rate the Zelos Nova 37 highly for its excellent dimensions and dial execution at the price.

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