Side by side

Massena LAB Archetype 1.0vsEcho/Neutra Averau Ceramic Chrono

The numbers, the dial colors, the calibers — laid out so you can stop flipping between tabs.

Archetype 1.0
Massena LABArchetype 1.0
MSRP $4,250
Averau Ceramic Chrono
Echo/NeutraAverau Ceramic Chrono
MSRP $2,400

At a glance

13 of 29 specs differ
Diameter
Archetype 1.042mm
Averau Ceramic Chrono42mm
Power Reserve
Archetype 1.058h
Averau Ceramic Chrono56h
Water Resistance
Archetype 1.0100m
Averau Ceramic Chrono100m
MSRP
Archetype 1.0$4,250
Averau Ceramic Chrono$2,400

Full specifications

Case

3 specs
Thickness
14mm
14.6mm
Lug-to-Lug
46mm
51.5mm
Material
Stainless Steel
Matte Black Ceramic + Grade 2 Titanium TiFrame

Crystal & Dial

4 specs
Crystal Shape
Double-Domed
Domed
AR Coating
Yes
Inner
Dial Color
Champagne
Black
Lume
None
Superluminova BGW9

Movement

5 specs
Caliber
SW510 BH M Elaboré
Sellita SW510B-1 elaboré
Type
Manual
Automatic
Power Reserve
58h
56h
Jewels
23
27
Complications
None
Chronograph

Pricing

1 specs
MSRP
$4,250
$2,400

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What people say

Owners + reviewers, side by side

Synthesized for each watch independently from owner discussions, enthusiast forums, written reviews, and video reviewers.

Massena LAB Archetype 1.0

Owners find the Massena LAB Archetype 1.1's dial visually appealing with blue and gold accents, but also too cluttered with multiple dial rings. The Sellita SW510 BH M Elaboré movement is considered solid, though not top-tier. The $5,000 price point for a microbrand using a serial movement is questioned by some owners. On balance, owners are split on the Massena LAB Archetype 1.1, with some appreciating its aesthetic and movement while others find the dial too busy and the price point high for a microbrand.

Echo/Neutra Averau Ceramic Chrono

The Echo/Neutra Averau Ceramic Chrono is praised for its excellent case finishing, high-quality dial with applied indices, and generous BGW9 lume, with reviewers and owners noting its well-proportioned 39mm dimensions and balanced dial. The black rubber strap is considered surprisingly nice, and the watch offers a competitive package at $1,970. However, the chronograph pushers are not screw-down despite their appearance, and the 100m water resistance should not be used with the chronograph engaged. The 51.5mm lug-to-lug distance is noted as potentially problematic for smaller wrists, and the engagement of the Sellita SW200 movement is described as unremarkable, with the Oyster-style bracelet considered only of reasonable quality. On balance, owners and reviewers rate the Echo/Neutra Averau Ceramic Chrono highly for its sharp design and quality finishing at its price point.

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