Bell & Ross BR 123 GT
Finding alternatives to

Bell & Ross BR 123 GT

Ref. br-123-gt-bracelet

49 watches that match on case size, movement family, and price band. Sorted by how close the match is.

MSRP
$3,132
The short answer

The closest alternative to the Bell & Ross BR 123 GT is the Seiko King Seiko VANAC ($3,850) — rectangular case. If price is the constraint, the Hamilton American Classic Ardmore Quartz at $625 (vs $3,132 for the BR 123 GT) covers most of the same brief. From the independents, the Dan Henry 1972 is the standout microbrand take — rectangular case and Visually similar. Stepping up, the Bell & Ross BR 126 SPORT HERITAGE & FLYBACK ($6,372) is where the same idea goes with a bigger budget.

49 matches
Microbrand picks· 12

Independent makers covering the same brief — usually with something the mainstream brands don't.

Dan Henry
1972
41mm · Automatic$370
Rectangular case · Visually similar
Yema
Radiance
30mm · Quartz$279
Rectangular case · Looks nearly identical
NOMOS Glashütte
Lux white gold
36mm · Manual$27,500
Rectangular case · Visually similar
Trafford Watch Co
Crossroads
38mm · Automatic$649
Rectangular case · Visually similar
Vario
VERSA Reversible Dual Time
39mm · Quartz$428
Rectangular case · 86% less
CIGA Design
HUNTER
43mm · Automatic$499
Rectangular case · 84% less
Fears
Arnos (Blue)
30.8mm · Automatic$4,604
Rectangular case
Oblvlo
AK-S Skeleton
42mm · Automatic$224
Rectangular case · 93% less
CIGA Design
EDGE
40.8mm · Automatic$299
Rectangular case · 90% less
NOMOS Glashütte
Lux Hermelin
34mm · Manual$26,100
Rectangular case
Ikepod
Solaris
0mm · Quartz$8,100
Rectangular case
Ikepod
Solaris
0mm · Quartz$5,400
Rectangular case
Most similar· 12

The closest match overall — same case size, similar movement family, comparable price. Often the deciding click for a new buyer.

Seiko
King Seiko VANAC
41mm · Automatic$3,850
Rectangular case
Longines
DOLCEVITA
32mm · Quartz$4,000
Rectangular case
Hamilton
American Classic Spirit of Liberty Auto Chrono
42mm · Automatic$2,225
Looks nearly identical
Hamilton
Ventura Edge Dune Limited Edition
51mm · Quartz$2,725
Rectangular case
Longines
DOLCEVITA
37mm · Quartz$4,750
Rectangular case
Longines
MINI DOLCEVITA
29mm · Quartz$4,300
Rectangular case
Bremont
Altitude 39 Date
39mm · Automatic$4,250
Looks nearly identical
Grand Seiko
SBGX261
37mm · Quartz$2,700
Looks nearly identical
Grand Seiko
SBGN027
39mm · Quartz$3,700
Looks nearly identical
Bremont
SOLO-34
34mm · Mechanical$3,795
Looks nearly identical
Tudor
Ranger
36mm · Automatic$3,900
Looks nearly identical
Grand Seiko
SBGV239
40mm · Quartz$3,100
Looks nearly identical
Cheaper alternatives· 12

If the price is the only thing keeping you off this watch, these get you most of the way there for less.

Hamilton
American Classic Ardmore Quartz
19mm · Quartz$625
Rectangular case · Visually similar
Tissot
SRV
21.8mm · Quartz$450
Rectangular case · Visually similar
Hamilton
American Classic Ardmore Small
19mm · Quartz$625
Rectangular case · Visually similar
Seiko
Essentials Tank Dress (Ladies)
22.2mm · Quartz$315
Rectangular case · Visually similar
Tissot
PRX UFO Robot Grendizer 50th Anniversary
40mm · Automatic$1,100
Rectangular case · Visually similar
Hamilton
American Classic Boulton Mechanical
34mm · Manual$1,075
Rectangular case · Visually similar
Seiko
Essentials Tank (Ladies)
26mm · Quartz$365
Rectangular case · 88% less
Orient
75th Anniversary Stretto
41.5mm · Automatic$450
Looks nearly identical · 86% less
Tissot
Chrono XL Classic
45mm · Quartz$495
Looks nearly identical · 84% less
Marathon
Steel Navigator SSNAV Auto
41mm · Automatic$1,300
Looks nearly identical · 58% less
Marathon
Steel Navigator SSNAV-D Auto
41mm · Automatic$1,400
Looks nearly identical · 55% less
Glycine
Combat Classic
43mm · Automatic$1,550
Visually similar · 51% less
Pricier alternatives· 7

Where the same idea goes when budget isn't the constraint — luxury upgrades and step-ups.

Bell & Ross
BR 126 SPORT HERITAGE & FLYBACK
mm · $6,372
Looks nearly identical · 103% more
Bremont
Hawking Limited Edition
41mm · Automatic$9,995
Visually similar · 219% more
Bremont
Isle of Man TT Limited Edition
43mm · Automatic$6,600
Looks nearly identical · 111% more
Bremont
Supernova
41mm · Automatic$8,250
Visually similar · 163% more
Grand Seiko
SLGB005
37mm · Spring Drive$11,100
Looks nearly identical · 254% more
Citizen
The Citizen Caliber 0210
40mm · Automatic$8,400
Visually similar · 168% more
Grand Seiko
SBGW257
38mm · Manual$38,000
Looks nearly identical · 1113% more
Looks like this· 6

Visually-adjacent picks pulled by the image-similarity engine. Quality varies — sometimes a true twin, sometimes just a rhyme.

Pagani Design
PD-YS019 Sapphire
37mm · Quartz$115
Rectangular case · 96% less
Pagani Design
PD-1725
42mm · Quartz$141
Rectangular case · 95% less
Pagani Design
PD-YS018
42mm · Automatic$171
Rectangular case · 95% less
Sugess
Heritage S466 PP Octagonal
40mm · Automatic Day Display$599
Looks nearly identical · 81% less
Sugess
S451 Jumping Hour
40mm · Automatic Jumping Hour One Pointer$449
Visually similar · 86% less
Sugess
Seestern S446 GMT
40mm · Automatic GMT$269
Looks nearly identical · 91% less